The Y Not You Blog

Marketing

Content, social media, advertising and brand: what brings customers in, from the partners who do this work every week.

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Latest in Marketing, page 3

Marketing March 17, 2025 Why Social Media Audits Matter for Your Business Social media has transformed the way businesses connect with their audiences. Platforms like Facebook, Instagram, Twitter, LinkedIn, and others provide… By Michael Capozzi

Marketing March 3, 2025 Understanding the Role of Influencer Ads The landscape of social media marketing has undergone a seismic shift in recent years, with influencer ads emerging as a powerful tool for brands looking to… By Michael Capozzi

Marketing February 24, 2025 How to Craft Attention-Grabbing Social Ads With the constant flood of content on social media, brands are in a fierce competition to capture users' attention. The average user scrolls through their… By Michael Capozzi

Marketing February 17, 2025 Effective Retargeting Strategies on Social Media Retargeting is one of the most effective techniques in digital marketing for converting potential customers who have already interacted with your brand.… By Michael Capozzi

Marketing February 10, 2025 How to Target Niche Audiences with LinkedIn Ads LinkedIn has evolved beyond just a professional networking site; it has become a powerful tool for businesses to reach highly targeted audiences through its… By Michael Capozzi

Marketing February 3, 2025 TikTok Ads: Why Short-Form Content Works TikTok has rapidly evolved from a platform for lip-syncing and viral dance challenges to one of the most powerful advertising tools for businesses around the… By Michael Capozzi

Marketing December 30, 2024 Video Marketing for Small Business: Best Practices Video marketing is a powerful tool for businesses of all sizes, including small businesses. It’s a medium that grabs attention, delivers information in an… By Michael Capozzi

Marketing December 16, 2024 How Professional Video Shapes Brand Perception Visual content has taken center stage on social media, and video production has emerged as a key player in shaping brand perception. High-quality video… By Michael Capozzi

Marketing December 9, 2024 Engaging Visual Content for Social Media Visual content has become an indispensable element of social media marketing, revolutionizing the way brands connect with their audiences. As the digital… By Michael Capozzi

Marketing November 11, 2024 Social Media KPIs: How to Measure Success Defining Key Performance Indicators (KPIs) is a crucial step in any marketing strategy, especially on social media. KPIs are measurable values that indicate… By Michael Capozzi

Marketing October 28, 2024 LinkedIn Advertising: A Beginner’s Guide LinkedIn has become an essential platform for professional networking, job searching, and B2B marketing. With over 700 million users, it offers businesses a… By Michael Capozzi

Marketing September 2, 2024 Customer Data Platforms (CDPs) Explained As businesses continue to expand their digital footprints, managing and effectively utilizing customer data has become increasingly crucial. Businesses can… By Michael Capozzi

Showing 25–36 of 48 articles

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