Y Not You

Make more money. Run more efficiently. Scale.

Y Not You is a Forbes-featured growth advisory firm for business owners ready to grow through strategy, systems, and AI.

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The Business Collective

Marketing, ops, growth, sales, and AI covered in one room, by three operators who run them every day. Founding member spots are open now.

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Our Expertise

The leadership your business has been missing.

Fractional executives and systems that plug in exactly where you need them.

01

Fractional CMO

Fractional CMO

Your marketing, run by a team who’s done it.

We embed ourselves as your outsourced CMO - building a custom tailored strategy, planning a tangible roadmap, and holding you accountable to results. Not just a report. An engine.

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02

Fractional COO

Fractional COO

Your business runs smoother when someone else knows the details.

We come in and look under the hood to isolate what’s causing your operational bottlenecks. Then we implement a plan to ensure that your business stops running you.

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03

Business Growth

Business Growth

We’ve helped 1,000+ businesses generate $75M+

Most businesses are leaving money on the table. We find exactly where: across revenue, marketing, and operations, build the plan to capture it, and stay until it's yours.

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04

AI & Automations

AI & Automations

The systems that work while you sleep.

We identify, design, build, and implement automation inside your business. Hours back every week, reduced labor costs, no added headcount.

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New

The Business Collective

Nobody should have to make every call alone.

Most business owners have zero partners in the room. The Business Collective gives you three, covering marketing, ops, growth, sales, and AI & automation at the same time, by people who run these functions every day.

Group Coaching Growth Strategy Systems & Operations AI & Automation Marketing & Branding
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As Featured In

Featured Across the Media Landscape

From national publications to industry spotlights, these outlets have highlighted our team.

TEDx
914 Inc
Forbes
Bronx Times
Westchester Magazine
Upper Westchester
Eureka Magazine
Hip Hop Za
NBC
New York Weekly
Fox News Channel
MarketWatch
USA Today
NetCon
Harvard University
Good Morning Lapland
Kivo Daily
Entrepreneur

Our Clients

Partners we’ve helped grow and scale

From national brands to Main Street businesses across New York and beyond.

Peter Thomas Roth
Houlihan Lawrence
Keller Williams
Shepherd Wealth Group
Brooklyn Bagel & Coffee Company
Salesian High School
Evermist
Rye Guy Handyman
Lippolis Electric
Metro Team Sports
Design 2147
Chilly Willy & Cool Carl's Ice
Feeding Westchester
Aegis Capital Corp
Stewart Title
The Vladimirsky Team
Papas Gold City Jewelers
The Rockwell
The Illustrator NR
Westchester Technology Group
XCap Realty
Morris Park Realty
GDO Contracting Corp
Zaccagnino Electric
Essential Builders
Top Kitchen
Divino
Hudson Prime Steakhouse
Mioym Equities
Forgione Collision Center
New York Roadshow
Coldwell Banker
Compass
Quintessential Mortgage

Milestones

Recognition earned, year after year

From the Forbes Business Council to 914 Inc.’s Wunderkinds, here is how the recognition has stacked up.

2018

Y Not You is founded.

2019

Invited to join the Forbes Business Council.

2024

All partners named 914 Inc. Wunderkinds - top business professionals under 35.

Today

7+ years as Forbes Business Council members, and counting.

Google Reviews

Why Clients Keep Coming Back

Work With Us

Ready to Grow?

Tell us where your business stands and where you want it to go. We will tell you honestly whether we can get you there.

  1. Tell us about your businessTwo minutes. The form on this page.
  2. We review and reach outA short discovery call with a managing partner.
  3. You get a clear planWhere we plug in, what it costs, and what it returns.